💬 From one-off utility to daily habit¶
The ask
People come to Visualli® when something is new:
❝If something is new and I don't know anything about it, then I tend to use Visualli.❞What turns a great first map into a reason to come back every day?
Context¶
- ✅ The first experience lands: users praise speed, the UI and connections.
- ⚠️ But "map a new topic" is an occasional need.
- 💶 The model depends on a vault subscription people keep paying for.
- 🧠 Coming back to a map is our promise (the forgetting curve). We haven't designed the return trip yet.
- ❓ No retention data yet.
Options we see¶
| Option | Why it could work | What it costs | |
|---|---|---|---|
| A | Spaced review. The vault resurfaces a map just before you'd forget it. |
Follows straight from our forgetting-curve story. | New surface and notifications. Could feel like homework. |
| B | Be where learning happens. Browser extension on every article (planned), plug-in in every AI chat (in the making). |
The habit already exists. | Spread thin across surfaces. |
| C | A living vault. New sources grow existing maps; maps link over time. |
Value compounds; leaving gets costly. | Hard AI problem. Slow to pay off. |
| D | Share loop. A shared map opens in a free viewer and brings in a new learner. |
Growth and return visits in one. | The free viewer isn't designed yet. |
Our current leaning¶
B and C, together. This is what we're working on now.
B: a plug-in in every AI chat. Visualli meets people where they already learn: inside Claude and ChatGPT.
C: a living vault. We're extending the sources people can bring, so their maps keep growing and become a reason to come back.
What we'd love from you¶
- 📣 GTM & Positioning: Which habit do we attach to: micro-learning at work, making sense of the clutter, or deep study? Which of our segments needs it most often?
- 🛠️ Technology & Product: Which retention signals do we measure from day one? What's "good" at our stage?
- 🎨 Brand & Design: How does coming back feel playful, not like homework?
Advice received¶
Nothing yet.
Decision¶
Not decided yet.